Articles
-
Read more: Journey towards ESG Read more: Journey towards ESG
Journey towards ESG
The Evolution of Environmental Conservation: From Industrial Revolution to ESG By Prof: Hemanthi Ranasinghe The story of environmental conservation is deeply intertwined with the history of human progress. The Industrial…
-
Read more: Train on Carbon Accounting with Prof. Hemanthi Ranasinghe Read more: Train on Carbon Accounting with Prof. Hemanthi Ranasinghe
Train on Carbon Accounting with Prof. Hemanthi Ranasinghe
-
Read more: Updated profile of Maxwell Ranasinghe Read more: Updated profile of Maxwell Ranasinghe
Updated profile of Maxwell Ranasinghe
Mr. Maxwell Ranasinghe is a highly qualified professional with expertise in business, law, and interdisciplinary studies. His postgraduate education spans renowned universities in both the USA and Canada. An accomplished…
-
Read more: Do not ignore the fundamentals of marketing amidst the modern trends and turbulent business environment. Read more: Do not ignore the fundamentals of marketing amidst the modern trends and turbulent business environment.
Do not ignore the fundamentals of marketing amidst the modern trends and turbulent business environment.
By Maxwell Ranasinghe Marketing is an integral part of any business. It involves the conception , creation, promotion, and distribution of products or services to meet customer needs and wants.…
-
Read more: Sri Lankan SMEs can beat the multinationals. Read more: Sri Lankan SMEs can beat the multinationals.
Sri Lankan SMEs can beat the multinationals.
By Maxwell Ranasinghe Introduction: The dominance of multinational corporations (MNCs) in the global market presents significant challenges for small and medium-sized enterprises (SMEs) in Sri Lanka and in other countries.…
-
Read more: If you are in sales, you are not a sales professional but a ‘Consumer Psychologist.’ Read more: If you are in sales, you are not a sales professional but a ‘Consumer Psychologist.’
If you are in sales, you are not a sales professional but a ‘Consumer Psychologist.’
By Maxwell Ranasinghe. Introduction Sales professionals can be considered as “consumer psychologists” due to the significant role they play in understanding and influencing customer behavior. It is often stated that…
-
Read more: Speech delivered in Motivating Students to Join ESOFT MBA Read more: Speech delivered in Motivating Students to Join ESOFT MBA
Speech delivered in Motivating Students to Join ESOFT MBA
By Maxwell Ranasinghe Congratulations on your decision to pursue an MBA degree. By attending this session, you have shown a genuine interest in developing your career and achieving financial independence.…
-
Read more: Keynote Speech “Is sustainability the new religion of the market-based economy?” Read more: Keynote Speech “Is sustainability the new religion of the market-based economy?”
Keynote Speech “Is sustainability the new religion of the market-based economy?”
Delivered by Maxwell Ranasinghe to MCGP forum Introduction Market based economy is an economic system (neo-liberalism) that prioritizes the accumulation of capital and profits, and on the other hand, sustainability…
-
Read more: Keynote address on Leadership delivered to a forum of businessmen by Maxwell Ranasinghe Read more: Keynote address on Leadership delivered to a forum of businessmen by Maxwell Ranasinghe
Keynote address on Leadership delivered to a forum of businessmen by Maxwell Ranasinghe
Ladies and gentlemen, It is with great pleasure and honor that I stand before you today to deliver a keynote address on leadership. Leadership is a topic that has been…
-
Read more: Be a great salesperson Read more: Be a great salesperson
Be a great salesperson